School of Business

MBA Essentials: classroom information you can apply to your job tomorrow

Laurie Halfert, business case manager for Sprint, hoped to climb the corporate ladder. But she faced a problem. While she was secure at her present location, the rungs above Halfert were out of reach. She was stuck-but not for long.

Her desire provided the gumption to further her education, so Halfert chose a program called MBA Essentials. KU's School of Business offers the program twice a year, and it fit Halfert's schedule.

"If I had to pick a three-hour block of time, it worked out very well, given it's just one day a week," she said. "And 6 to 9 in the evening was good timing because it wasn't extremely late or butting against work hours."

MBA Essentials is a 13-week program that provides pertinent business information to employees and managers who have never before studied business.

During each session, the program explores ways to boost earnings, customers and dominance. The sessions are held at the KU Edwards Campus in Overland Park. The registration fee is $2,695, which includes all course materials. This fall the program meets Wednesday evenings starting Sep. 8 and ends with graduation Dec. 16.

"The course is specifically designed for folks who have no prior business study exposure," said Bill Beedles, professor of business. "Almost everybody [in the program] has never studied business before. So you get a lot of engineers, nurses, journalists, people who have a business component to their work, and they need to understand the business side better." Read More

KU Marketing Club wins top two honors

This year's International American Marketing Association Collegiate Conference in New Orleans ended splendidly for the KU Marketing Club. It was the club's first competition. Nevertheless, they managed to reel in two awards.

"It was an unexpected pleasure for all of us," said Joyce Claterbos, faculty adviser for the club and business school faculty member. She said she was thinking, "Gosh, I guess we are doing something above and beyond."

The club, formed in 2002, won the New Chapter Performance Award, which was based on the chapter's constitution and its planned and completed activities of last year. Outstanding Regional Chapter for the Western Division was the second award. This prestigious honor included 90 chapters vying for the second highest award given by the AMA. Read More

For more information visit the School of Business website.

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